Ruth Loh Xiu

• Wrote for medical, pharmaceutical, hospital and healthcare brands.
• Produced a range of content, from website content, social media copy, white papers, leave-behinds, brochures, blog posts, lead acquisition content, newsletters, and industry reports. 
• Wrote consumer healthcare articles for Singaporean print and digital publications, including SingHealth, EzyHealth & Beauty, NTUC Lifestyle, and specialist magazine Medical Grapevine. 
• Produced healthcare articles for Channel NewsAsia. 
• Crafted content for pharmaceutical clients, including GlaxoSmithKline, Servier, Johnson & Johnson, Roche Holdings, and Menarini Asia-Pacific. 
• Developed assets for healthcare professionals, working with SingHealth, and Ministry of Health Singapore.
• Researched and wrote on various therapeutic areas, including Gout, Asthma, Chronic obstructive pulmonary disease, Gestational diabetes mellitus, Venous thromboembolism, Osteoporosis, Intraocular lens implants, Diabetic foot complications, Premature ejaculation, Dermatology and aesthetic surgery, Weight management, Traditional Chinese Medicine, Kidney health, and Vaccines (such as the meningococcal vaccine).
• Created assets such as leave-behinds, consumer-facing leaflets, and digital content for drugs such as Dapoxetine [Priligy®], desloratadine [Aerius®], cyclopentasiloxane [Dermatix® Ultra], vedolizumab [Entyvio®], ursodeoxycholic acid [Ursofalk®], ticagrelor [Brilinta®], sacubitril/valsartan [Entresto®], rifaximin [Xifaxan®], omalizumab [Xolair®], ezetimibe [Atozet®], adalimumab [Humira®], febuxostat [Feburic®], and antiviral agents sofosbuvir/velpatasvir [Epclusa®].

Agency for Care Effectiveness is the national Health Technology Assessment (HTA) agency within the Ministry of Health (MOH) aiming to improve patient outcomes and healthcare value through HTA.

• Worked as a shared writing and editorial resource for various departments handling medical devices, pharmaceutical drugs, and guides for healthcare professionals.
• Collaborated with various teams on varying topics, including diabetes and osteoporosis.

ICIS is a petrochemical market information provider with divisions spanning energy and fertilizers.

• Covered the Asia-Pacific and Middle-Eastern polyethylene terephthalate markets, including recycled PET. 
• Wrote chemical profiles, news stories, focus articles, and weekly price reports. 
• Communicated and collaborated closely with industry sources working in market production, sales, and trade to follow commodity trends as they changed with the political and economic landscape. 
• Developed a savvy nose for news and the ability to ask questions tactically and purposefully to derive the real picture and accurately adhere to methodology in publishing facts and prices. 

• Worked with marketing departments in Singapore and Group Office to drive marketing initiatives.
• Collaborated with product proposition and legal teams on Project Simple to rewrite legalese-laden contracts in layman's terms.
• Joined up with colleagues from seven Asian countries such as Hong Kong, Thailand, Indonesia, Philippines, Vietnam, Singapore, and Japan to run internal campaigns.
• Linked with colleagues from different functions, including human resource, finance, and actuarial.

• Wrote medical copy for Menarini Asia-Pacific, Singapore Health Promotion Board, Atopiclair, Invisalign, and DASIL. 
• Created print and web long- and short-form content for a varying target audience range.

• Learned modules about immunology, virology, and ecology of disease.