Work With High Performing Talent On Demand
contact@hiredigital.com | 1 (617) 528-0943
Work With High Performing Talent On Demand
Work With Talent
Search Engine Optimization Expert
Nick Thorp
Brand awareness, SEO, lead generation & analytics expert.
Specializing in SEO and lead generation, Nick Thorp is a marketer with 20 years’ experience enhancing the customer experience across print, digital, and event channels. He has diverse expertise across all aspects of marketing, including strategy, research, advertising, content, analytics, and reporting. Having worked as a head of UK digital for a global financial services company, he has driven brand awareness and lead generation for a range of product and service offerings. Nick holds several certifications such as Content Marketing (HubSpot Academy), Google Analytics and Google Ads Search (Google), and SEO Fundamentals (SEMrush).
Nick Thorp
Brand awareness, SEO, lead generation & analytics expert.
Search Engine Optimization Expert
Nick is Available for Projects
Work with NickEmployment Highlights
Digital Marketing Manager
Franklin Templeton Investments
February 2008 - January 2019 (11 years)
Senior Marketing Executive
Franklin Templeton Investments
March 2006 - January 2008 (1 year 11 months)
Education Highlights
Diploma in Business Management & Marketing, Business
University of Canterbury
January 1992 - November 1992 (11 months)
BA (Hons), English
University of Canterbury
February 1990 - November 1991 (1 year 10 months)
Portfolio
Professional Investor Fund Factsheet
Professional Investor Fund Factsheet
Resume
Digital Marketing Manager
Franklin Templeton Investments
February 2008 - January 2019 (11 years)
Franklin Templeton Investments is a global financial services company.
- Drove brand awareness and lead generation for a range of product and service offerings.
- Doubled website visitors through a new marketing strategy.
- Developed content to grow SEO visits by 15%.
- Delivered over 200 new B2B leads from a single campaign.
- Increased email response rates by over 20%.
- Managed data and documentation for over 1,000 local and international products.
Senior Marketing Executive
Franklin Templeton Investments
March 2006 - January 2008 (1 year 11 months)
Franklin Templeton Investments is a global financial services company.
- Developed and planned marketing strategy (with key responsibility for digital) targeting market segments, including trend and competitor research, product development, and performance targets.
- Designed and implemented annual marketing plans for multiple product lines, covering promotion and content strategy, activity, and effectiveness reporting.
- Utilized CRM and third-party data to target prospects and engage clients through social media and events (face-to-face and online). Mapping customer journeys and producing lead scoring and other actionable reporting with a range of analytics and database solutions, including Adobe, Marketo, and Google Analytics.
Education
Diploma in Business Management & Marketing, Business
University of Canterbury
January 1992 - November 1992 (11 months)
BA (Hons), English
University of Canterbury
February 1990 - November 1991 (1 year 10 months)