Work With High Performing Talent On Demand
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Work With High Performing Talent On Demand
Work With TalentMarketo Expert
Expert in full implementation of Marketo & CRM integration.
Barbara is a certified Marketo solutions architect with twenty years of experience working across verticals with enterprise and small and medium businesses in both B2B and B2C sectors. She is skilled in database marketing, customer acquisition, marketing strategy and customer relationship management (CRM) with a proven ability to deliver detailed assessments of the client’s Marketo instance and connected CRM to determine areas of improvement. Barbara enjoys helping clients in full implementations of Marketo, CRM integrations with Salesforce and Dynamics, complex instance migrations, lead life-cycle, scoring, and nurturing.
Barbara McDowell
Expert in full implementation of Marketo & CRM integration.
Marketo Expert
Barbara is Available for Projects
Work with BarbaraMarketo Consultant and Trainer
McDowell Consulting, LLC
January 2017 - Present (7 years 3 months)
Consultant, Services
Elixiter
September 2015 - January 2017 (1 year 5 months)
Lead Analyst, Solutions Consulting
FICO
January 2014 - September 2015 (1 year 9 months)
Director, Data Solutions
Registria (formerly Interaxis Marketing, Inc.)
August 2010 - January 2014 (3 years 6 months)
Certification, Marketo Certified Expert (MCE)
Marketo
Certification, Marketo Certified Solutions Architect (MCSA)
Marketo
Certification, Marketo Revenue Cycle Analytics
Marketo
Certification, Partner Support Certified
Exact Target
Marketo Consultant and Trainer
McDowell Consulting, LLC
January 2017 - Present (7 years 3 months)
Consultant, Services
Elixiter
September 2015 - January 2017 (1 year 5 months)
Lead Analyst, Solutions Consulting
FICO
January 2014 - September 2015 (1 year 9 months)
Director, Data Solutions
Registria (formerly Interaxis Marketing, Inc.)
August 2010 - January 2014 (3 years 6 months)
Manager, Operations
Entiera, Inc. (formerly Myrge Technologies, Inc.)
August 2005 - August 2010 (5 years 1 month)
Project Manager, Client Services
Equifax Marketing Services (formerly R.L. Polk Co.)
August 1999 - June 2004 (4 years 11 months)
Certification, Marketo Certified Expert (MCE)
Marketo
The Marketo Certified Expert designation is a technical marketing credential that validates competency, expertise, and operational knowledge in the broad use of Marketo.
Certification, Marketo Certified Solutions Architect (MCSA)
Marketo
Certification, Marketo Revenue Cycle Analytics
Marketo
Certification, Partner Support Certified
Exact Target
Certification, Virtual Facilitator Trainer
NetSpeed Learning Solutions
Certification, Marketo Certified Consultant (MCC)
Marketo
Bachelor of Science, Marketing
Metropolitan State University Denver
September 1995 - June 1998 (2 years 10 months)